Misfit has made a name for itself by producing wearables that track a variety of health data and providing consumers with more information than they could ever need about the way they’re conducting their lives and the way that they’re sleeping. Now the company has decided to go beyond tracking and provide a multicolored smart light bulb called the Misfit Bolt which will work collaboratively with its apps to provide you with the best possible lighting for your sleep cycle and sleep needs.
The company is jumping on a home service bandwagon that has been catching fire since the introduction of the Nest, a smart smoke detector and home thermostat. The Misfit Home service will not only provide users with the ability to control their lighting remotely, but will also work in tandem with your needs based on your physical activity and sleep patterns. Most impressive among its capabilities is the fact that it can read the information gathered by its wearable while you’re sleeping, then set the lighting in your room to simulate a gentle sunrise based upon when you are entering a light stage of sleep.
Misfit has an extensive series of successful wearables. Its first was the Shine, a wristband activity and fitness tracker. After Shine it produced Flash, which collected activity information more extensively, and then the popular sleep tracker known as Beddit, which requires consumers place a plastic strip over their mattress which then monitors various measurements of their sleep activity.
The manufacturers and marketers at Misfit make no secret of the fact that the more of their products you own, the better the system works. The company has also worked hard to make sure that they hit a sweet spot in terms of pricing, as the Flash was extremely competitively priced, and the Beddit has been quite popular.
The smart bulbs are currently in the pre-order stage, but word is that it will be priced at approximately $49.99 for each 60 watt bulb, or $129.99 for a set of three. Though some companies are selling bulbs for as low as $30, when compared to other smart bulbs it still comes in competitively – Philips is selling its Hue starter pack for $200, and is sold separately from the Wake-Up Light alarm clock that it works with. All of these technologies are based on recent scientific research that has shown that there is a strong association between light and the body’s circadian rhythm.
Just as we have learned that exposure to light in the evening can cause the body’s production of melatonin to misfire, fooling the brain into thinking that it is time to be awake, light in the morning can cue the brain into waking up in a normal healthy way. The premise behind smart bulbs is that they slowly brighten the room in the same way that sunrise woke our evolutionary ancestors.